55
double plug adaptor
Worth a lookShows searches that convert (16.6% search→purchase), but prices mostly outside the sweet spot ($2.06–$13.44) keeps it on the watch list.
Conversion
Incredible16.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Great56%top-5 brand share — no brand owns this niche
Market size
Good£463K£463K/yr · 403K searches
Review moat
Good1,222.81avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad£6.91avg listing price — sweet spot $15–$100
Growth
Bad-17.1%90-day search growth — must beat 0% to launch
Price range
Bad£2.06–£13.44cheapest to priciest tracked listing — scored on the share inside $15–$100