49
chimney draught excluder
Skip itSoft demand (-54.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible£24.89avg listing price — sweet spot $15–$100
Price range
Great£8.58–£62.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great396.21avg incumbent reviews — the moat a new listing must climb
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.7%return rate — above 5% kills the launch gate
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Okay£152K£152K/yr · 157K searches
Growth
Bad-54.7%90-day search growth — must beat 0% to launch