46
chimney balloon
Skip itSoft demand (-60.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible£24.43avg listing price — sweet spot $15–$100
Price range
Great£11.89–£62.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Review moat
Good680.8avg incumbent reviews — the moat a new listing must climb
Market size
Good£298K£298K/yr · 186K searches
Returns
Okay3.1%return rate — above 5% kills the launch gate
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Bad-60.5%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand