37
black towel radiator
Skip itSoft demand (-33.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Great£54.33avg listing price — sweet spot $15–$100
Price range
Great£11.49–£90.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great219.57avg incumbent reviews — the moat a new listing must climb
Returns
Good2.6%return rate — above 5% kills the launch gate
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad£43K£43K/yr · 40K searches
Growth
Bad-33.4%90-day search growth — must beat 0% to launch
Signals High Price