40
wired mouse
Skip itPrices mostly outside the sweet spot ($4.08–$9.96) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible13.2%search→purchase rate — share of searches ending in a sale
Market size
Good£309K£309K/yr · 379K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad92%top-5 brand share — brand-locked demand
Review moat
Bad14,786.07avg incumbent reviews — the moat a new listing must climb
Growth
Bad-14.4%90-day search growth — must beat 0% to launch
Avg price
Bad£6.18avg listing price — sweet spot $15–$100
Price range
Bad£4.08–£9.96cheapest to priciest tracked listing — scored on the share inside $15–$100