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vinyl sleeves
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Avg price
Good£12.09avg listing price — sweet spot $15–$100
Market size
Okay£195K£195K/yr · 193K searches
Review moat
Okay3,507.67avg incumbent reviews — the moat a new listing must climb
Price range
Bad£6.65–£17.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad73%top-5 click share — a locked-up shelf
Growth
Bad-19.9%90-day search growth — must beat 0% to launch
Brand share
Bad97%top-5 brand share — brand-locked demand