35
usb to ethernet adapter
Skip itPrices mostly outside the sweet spot ($3.37–$14.42) — this niche doesn't clear our bar today.
Conversion
Incredible13.8%search→purchase rate — share of searches ending in a sale
Returns
Great1.9%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£207K£207K/yr · 189K searches
Review moat
Bad8,740.4avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£7.92avg listing price — sweet spot $15–$100
Growth
Bad-14.4%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand
Competition
Bad89%top-5 click share — a locked-up shelf
Price range
Bad£3.37–£14.42cheapest to priciest tracked listing — scored on the share inside $15–$100