55
usb c to lightning cable
Worth a lookShows searches that convert (11.8% search→purchase), but prices mostly outside the sweet spot ($3.12–$12.83) keeps it on the watch list.
Conversion
Great11.8%search→purchase rate — share of searches ending in a sale
Returns
Great1.2%return rate — above 5% kills the launch gate
Market size
Good£681K£681K/yr · 949K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Growth
Okay+6.0%90-day search growth — must beat 0% to launch
Review moat
Bad8,894.88avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£6.10avg listing price — sweet spot $15–$100
Price range
Bad£3.12–£12.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand