30
surface go 3 keyboard
Skip itA small market ($4K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible£34.70avg listing price — sweet spot $15–$100
Price range
Incredible£19.45–£56.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good592.89avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.3%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-31.7%90-day search growth — must beat 0% to launch
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand
Market size
Bad£4K£4K/yr · 8K searches
Signals High Returns