40
mesh wifi
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible£2.7M£2.7M/yr · 1.1M searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good£167.02avg listing price — sweet spot $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Returns
Okay5.0%return rate — above 5% kills the launch gate
Growth
Bad-1.8%90-day search growth — must beat 0% to launch
Review moat
Bad6,186.35avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Price range
Bad£33.75–£497.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad99%top-5 brand share — brand-locked demand
Signals High Price