51
mac mouse
Worth a lookShows a sweet-spot price point ($24.25 avg), but soft demand (-24.6% this quarter) keeps it on the watch list.
Avg price
Incredible£24.25avg listing price — sweet spot $15–$100
Price range
Great£7.54–£70.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great£870K£870K/yr · 559K searches
Returns
Great2.0%return rate — above 5% kills the launch gate
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,194.6avg incumbent reviews — the moat a new listing must climb
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-24.6%90-day search growth — must beat 0% to launch