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iphone wire
Skip itPrices mostly outside the sweet spot ($3.44–$9.64) — this niche doesn't clear our bar today.
Conversion
Incredible14.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Growth
Okay+1.6%90-day search growth — must beat 0% to launch
Review moat
Bad14,071.33avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£5.58avg listing price — sweet spot $15–$100
Market size
Bad£55K£55K/yr · 67K searches
Price range
Bad£3.44–£9.64cheapest to priciest tracked listing — scored on the share inside $15–$100