36
ipad air 2022 screen protector
Skip itPrices mostly outside the sweet spot ($2.74–$11.94) — this niche doesn't clear our bar today.
Conversion
Incredible17.2%search→purchase rate — share of searches ending in a sale
Returns
Great1.2%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£6.35avg listing price — sweet spot $15–$100
Growth
Bad-27.4%90-day search growth — must beat 0% to launch
Market size
Bad£33K£33K/yr · 31K searches
Review moat
Bad40,322avg incumbent reviews — the moat a new listing must climb
Price range
Bad£2.74–£11.94cheapest to priciest tracked listing — scored on the share inside $15–$100