47
dac
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Avg price
Great£78.38avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Brand share
Good63%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.1%return rate — above 5% kills the launch gate
Review moat
Okay2,871.43avg incumbent reviews — the moat a new listing must climb
Market size
Okay£133K£133K/yr · 227K searches
Price range
Okay£4.94–£318.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+0.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Signals High Price