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computer
Skip itPrices mostly outside the sweet spot ($63.81–$584.55) — this niche doesn't clear our bar today.
Review moat
Great121.5avg incumbent reviews — the moat a new listing must climb
Returns
Great1.7%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Great£931K£931K/yr · 664K searches
Avg price
Okay£229.93avg listing price — sweet spot $15–$100
Competition
Bad74%top-5 click share — a locked-up shelf
Growth
Bad-13.4%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Price range
Bad£63.81–£584.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price