36
4tb nas drive
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.8%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good£701K£701K/yr · 236K searches
Avg price
Okay£178.75avg listing price — sweet spot $15–$100
Review moat
Okay3,494.92avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Competition
Bad76%top-5 click share — a locked-up shelf
Growth
Bad-33.5%90-day search growth — must beat 0% to launch
Price range
Bad£96.09–£303.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price