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2tb

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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 35Growth 11Conversion 29Competition 38Returns 71Price range 95Avg price 89Brand share 0Review moat 3Quality gap 55

Price range

Incredible£25.34–£96.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£60.44

avg listing price — sweet spot $15–$100

Returns

Good2.1%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£170K

£170K/yr · 120K searches

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-28.8%

90-day search growth — must beat 0% to launch

Review moat

Bad44,289.11

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand