53
28 inch smart tv
Worth a lookShows a thin review moat (350 avg reviews), but soft demand (-20.3% this quarter) keeps it on the watch list.
Review moat
Great350.24avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good£105.19avg listing price — sweet spot $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Brand share
Good63%top-5 brand share — brands hold most of the demand
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Market size
Good£335K£335K/yr · 263K searches
Price range
Okay£49.48–£220.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-20.3%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale