49
27 inch tv
Skip itSoft demand (-25.7% this quarter) — this niche doesn't clear our bar today.
Review moat
Great245.53avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good£111.69avg listing price — sweet spot $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Brand share
Good69%top-5 brand share — brands hold most of the demand
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Market size
Okay£241K£241K/yr · 150K searches
Price range
Okay£59.60–£220.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-25.7%90-day search growth — must beat 0% to launch