48
wooden discs
Skip itPrices mostly outside the sweet spot ($3.96–$13.34) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Brand share
Great44%top-5 brand share — no brand owns this niche
Review moat
Great474.24avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-0.3%90-day search growth — must beat 0% to launch
Avg price
Bad£7.91avg listing price — sweet spot $15–$100
Market size
Bad£29K£29K/yr · 82K searches
Price range
Bad£3.96–£13.34cheapest to priciest tracked listing — scored on the share inside $15–$100