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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 39Growth 24Conversion 89Competition 8Returns 96Price range 59Avg price 61Brand share 0Review moat 70Quality gap 60

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Conversion

Great10.5%

search→purchase rate — share of searches ending in a sale

Review moat

Good713.57

avg incumbent reviews — the moat a new listing must climb

Avg price

Good£13.27

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good£7.56–£25.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£196K

£196K/yr · 141K searches

Growth

Bad-1.3%

90-day search growth — must beat 0% to launch

Competition

Bad90%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand