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toilet roll dispenser
Worth a lookShows low returns (0.7%), but a small market ($19K/yr) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great186.48avg incumbent reviews — the moat a new listing must climb
Avg price
Great£18.58avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great£10.46–£31.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-9.8%90-day search growth — must beat 0% to launch
Market size
Bad£19K£19K/yr · 29K searches