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thermal labels
Skip itSoft demand (-14.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Price range
Great£4.08–£57.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£11.64avg listing price — sweet spot $15–$100
Review moat
Okay2,086.44avg incumbent reviews — the moat a new listing must climb
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay£165K£165K/yr · 137K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-14.6%90-day search growth — must beat 0% to launch