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tegaderm

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A concentrated shelf (top 5 take 77% of clicks) — this niche doesn't clear our bar today.

Market size 28Growth 76Conversion 85Competition 19Returns 99Price range 27Avg price 23Brand share 24Review moat 51Quality gap 37

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Great9.5%

search→purchase rate — share of searches ending in a sale

Growth

Great+63.6%

90-day search growth — must beat 0% to launch

Review moat

Good1,463.58

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay£119K

£119K/yr · 152K searches

Price range

Okay£2.56–£19.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad90%

top-5 brand share — brand-locked demand

Avg price

Bad£8.26

avg listing price — sweet spot $15–$100

Competition

Bad77%

top-5 click share — a locked-up shelf