52
spot plasters
Worth a lookShows low returns (0.1%), but prices mostly outside the sweet spot ($1.68–$6.93) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible14.6%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good958.71avg incumbent reviews — the moat a new listing must climb
Growth
Good+20.7%90-day search growth — must beat 0% to launch
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Market size
Bad£72K£72K/yr · 140K searches
Avg price
Bad£3.53avg listing price — sweet spot $15–$100
Price range
Bad£1.68–£6.93cheapest to priciest tracked listing — scored on the share inside $15–$100