49
conti dry wipes
Skip itSoft demand (-7.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible13.4%search→purchase rate — share of searches ending in a sale
Avg price
Great£17.03avg listing price — sweet spot $15–$100
Review moat
Great424.57avg incumbent reviews — the moat a new listing must climb
Price range
Great£5.04–£53.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£154K£154K/yr · 67K searches
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-7.2%90-day search growth — must beat 0% to launch