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brownie tin
Skip itPrices mostly outside the sweet spot ($2.90–$12.17) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Review moat
Great446.58avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Brand share
Good63%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£9.61avg listing price — sweet spot $15–$100
Market size
Bad£98K£98K/yr · 155K searches
Growth
Bad-41.5%90-day search growth — must beat 0% to launch
Price range
Bad£2.90–£12.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier