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51

broom handle

Worth a look

Shows low returns (0.1%), but a small market ($61K/yr) keeps it on the watch list.

Market size 15Growth 55Conversion 50Competition 50Returns 100Price range 31Avg price 25Brand share 47Review moat 74Quality gap 67

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Good523.27

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+28.1%

90-day search growth — must beat 0% to launch

Conversion

Good4.0%

search→purchase rate — share of searches ending in a sale

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Price range

Okay£2.46–£20.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£9.00

avg listing price — sweet spot $15–$100

Market size

Bad£61K

£61K/yr · 167K searches