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tubing mascara
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Growth
Great+84.6%90-day search growth — must beat 0% to launch
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Okay£175K£175K/yr · 245K searches
Avg price
Bad£7.71avg listing price — sweet spot $15–$100
Review moat
Bad19,489.43avg incumbent reviews — the moat a new listing must climb
Competition
Bad92%top-5 click share — a locked-up shelf
Price range
Bad£4.78–£15.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand