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thickening conditioner
Skip itPrices mostly outside the sweet spot ($2.68–$7.67) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,711.86avg incumbent reviews — the moat a new listing must climb
Growth
Bad-8.3%90-day search growth — must beat 0% to launch
Competition
Bad75%top-5 click share — a locked-up shelf
Avg price
Bad£4.64avg listing price — sweet spot $15–$100
Market size
Bad£40K£40K/yr · 73K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Price range
Bad£2.68–£7.67cheapest to priciest tracked listing — scored on the share inside $15–$100