44
thick hair bands
Skip itPrices mostly outside the sweet spot ($2.13–$7.46) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,938.24avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+2.9%90-day search growth — must beat 0% to launch
Market size
Bad£61K£61K/yr · 162K searches
Avg price
Bad£4.04avg listing price — sweet spot $15–$100
Price range
Bad£2.13–£7.46cheapest to priciest tracked listing — scored on the share inside $15–$100