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sunflowers perfume
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible12.2%search→purchase rate — share of searches ending in a sale
Review moat
Good614.13avg incumbent reviews — the moat a new listing must climb
Growth
Good+23.0%90-day search growth — must beat 0% to launch
Avg price
Okay£10.97avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£76K£76K/yr · 57K searches
Competition
Bad87%top-5 click share — a locked-up shelf
Price range
Bad£6.85–£15.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand