48
styling brush
Skip itA small market ($57K/yr) — this niche doesn't clear our bar today.
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good£3.22–£30.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Avg price
Okay£11.75avg listing price — sweet spot $15–$100
Review moat
Bad4,793.07avg incumbent reviews — the moat a new listing must climb
Growth
Bad-19.9%90-day search growth — must beat 0% to launch
Market size
Bad£57K£57K/yr · 119K searches