57
spray tan kit
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Avg price
Great£57.53avg listing price — sweet spot $15–$100
Review moat
Great432.12avg incumbent reviews — the moat a new listing must climb
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Growth
Good+30.5%90-day search growth — must beat 0% to launch
Price range
Good£4.96–£174.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad£19K£19K/yr · 73K searches