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skin tint
Skip itPrices mostly outside the sweet spot ($4.19–$10.64) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Growth
Okay+2.6%90-day search growth — must beat 0% to launch
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad90%top-5 brand share — brand-locked demand
Review moat
Bad5,476.88avg incumbent reviews — the moat a new listing must climb
Market size
Bad£88K£88K/yr · 579K searches
Avg price
Bad£7.57avg listing price — sweet spot $15–$100
Price range
Bad£4.19–£10.64cheapest to priciest tracked listing — scored on the share inside $15–$100