50
shaving oil
Worth a lookShows low returns (0.1%), but a small market ($134K/yr) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,594.65avg incumbent reviews — the moat a new listing must climb
Growth
Okay+18.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£4.53–£22.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£10.61avg listing price — sweet spot $15–$100
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Okay£134K£134K/yr · 139K searches