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salicylic acid cleanser
Skip itPrices mostly outside the sweet spot ($1.95–$14.08) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible12.4%search→purchase rate — share of searches ending in a sale
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£179K£179K/yr · 202K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad8,327.63avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£7.18avg listing price — sweet spot $15–$100
Growth
Bad-14.9%90-day search growth — must beat 0% to launch
Price range
Bad£1.95–£14.08cheapest to priciest tracked listing — scored on the share inside $15–$100