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pumpkin seed oil
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Great£1.5M£1.5M/yr · 1.6M searches
Brand share
Great54%top-5 brand share — no brand owns this niche
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£10.99avg listing price — sweet spot $15–$100
Price range
Okay£5.47–£21.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad4,858.14avg incumbent reviews — the moat a new listing must climb
Growth
Bad-7.9%90-day search growth — must beat 0% to launch