50
pre wax and after wax
Worth a lookShows low returns (0.2%), but prices mostly outside the sweet spot ($4.72–$14.62) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Review moat
Good934.81avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+22.2%90-day search growth — must beat 0% to launch
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Avg price
Bad£8.05avg listing price — sweet spot $15–$100
Market size
Bad£63K£63K/yr · 74K searches
Price range
Bad£4.72–£14.62cheapest to priciest tracked listing — scored on the share inside $15–$100