49
polystyrene head
Skip itA small market ($42K/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Good507.81avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Price range
Okay£2.35–£20.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£8.28avg listing price — sweet spot $15–$100
Growth
Bad-14.9%90-day search growth — must beat 0% to launch
Market size
Bad£42K£42K/yr · 80K searches