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nail prep and polish wipe
Skip itPrices mostly outside the sweet spot ($2.54–$10.78) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible12.8%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+0.1%90-day search growth — must beat 0% to launch
Market size
Bad£97K£97K/yr · 119K searches
Review moat
Bad5,193.07avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad75%top-5 click share — a locked-up shelf
Avg price
Bad£6.36avg listing price — sweet spot $15–$100
Price range
Bad£2.54–£10.78cheapest to priciest tracked listing — scored on the share inside $15–$100