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nail polish remover
Worth a lookShows searches that convert (21.1% search→purchase), but prices mostly outside the sweet spot ($1.31–$7.21) keeps it on the watch list.
Conversion
Incredible21.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Good£577K£577K/yr · 815K searches
Growth
Good+39.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad90%top-5 brand share — brand-locked demand
Review moat
Bad9,855.93avg incumbent reviews — the moat a new listing must climb
Competition
Bad74%top-5 click share — a locked-up shelf
Avg price
Bad£3.36avg listing price — sweet spot $15–$100
Price range
Bad£1.31–£7.21cheapest to priciest tracked listing — scored on the share inside $15–$100