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nail polish remover pot
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great£11.28–£29.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£14.55avg listing price — sweet spot $15–$100
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,791.87avg incumbent reviews — the moat a new listing must climb
Market size
Okay£214K£214K/yr · 351K searches
Growth
Okay+7.9%90-day search growth — must beat 0% to launch
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Bad100%top-5 brand share — brand-locked demand