44
lush bath bombs
Skip itA small market ($37K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,833.84avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£10.30avg listing price — sweet spot $15–$100
Price range
Okay£3.34–£19.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-29.9%90-day search growth — must beat 0% to launch
Market size
Bad£37K£37K/yr · 177K searches