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lash tech essentials
Skip itPrices mostly outside the sweet spot ($6.10–$13.73) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,115.44avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£8.14avg listing price — sweet spot $15–$100
Competition
Bad87%top-5 click share — a locked-up shelf
Growth
Bad-30.3%90-day search growth — must beat 0% to launch
Brand share
Bad97%top-5 brand share — brand-locked demand
Market size
Bad£21K£21K/yr · 36K searches
Price range
Bad£6.10–£13.73cheapest to priciest tracked listing — scored on the share inside $15–$100