51
hand cream
Worth a lookShows low returns (0.1%), but pricing outside the sweet spot ($5.46 avg) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Market size
Great£1.3M£1.3M/yr · 2.4M searches
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Price range
Okay£1.05–£20.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad13,446.13avg incumbent reviews — the moat a new listing must climb
Growth
Bad-16.6%90-day search growth — must beat 0% to launch
Avg price
Bad£5.46avg listing price — sweet spot $15–$100