52
hairdressing scissors
Worth a lookShows low returns (0.4%), but prices mostly outside the sweet spot ($3.43–$14.97) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible12.8%search→purchase rate — share of searches ending in a sale
Market size
Great£949K£949K/yr · 1.1M searches
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad12,627.3avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.4%90-day search growth — must beat 0% to launch
Avg price
Bad£6.93avg listing price — sweet spot $15–$100
Price range
Bad£3.43–£14.97cheapest to priciest tracked listing — scored on the share inside $15–$100