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hair vitamins
Skip itSoft demand (-42.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Good£834K£834K/yr · 3.7M searches
Price range
Good£3.72–£37.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay£11.09avg listing price — sweet spot $15–$100
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Review moat
Bad6,489.79avg incumbent reviews — the moat a new listing must climb
Growth
Bad-42.9%90-day search growth — must beat 0% to launch