49
hair products
Skip itWeak search conversion (1.3%) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great32%top-5 click share — an open shelf
Price range
Good£1.50–£29.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£9.74avg listing price — sweet spot $15–$100
Market size
Bad£84K£84K/yr · 661K searches
Growth
Bad-7.9%90-day search growth — must beat 0% to launch
Review moat
Bad15,905.2avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand