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hair bands
Skip itPrices mostly outside the sweet spot ($2.96–$4.58) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great8.8%search→purchase rate — share of searches ending in a sale
Market size
Great£922K£922K/yr · 2.9M searches
Growth
Okay+16.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,349avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£3.64avg listing price — sweet spot $15–$100
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand
Price range
Bad£2.96–£4.58cheapest to priciest tracked listing — scored on the share inside $15–$100